Studio
We build brands that deepen human connection and experience.
We are a branding studio specializing in creating distinctive visual identities for forward-thinking organizations. Our practice is rooted in strategic thinking, thoughtful design, and meaningful collaboration.
Our Story
Founded in Basel, Merge Studio emerged from a belief that exceptional branding requires more than aesthetic appeal—it demands strategic clarity and authentic expression. What began as a small practice has grown into a trusted partner for organizations seeking to define or refine their visual identity.
We've built our reputation on delivering work that balances commercial effectiveness with creative integrity, establishing long-term relationships with clients who value design as a strategic asset.
We favor clarity over complexity, believing that the most effective brands communicate with confidence rather than volume.
Our Approach
Our process begins with listening. We invest time in understanding your organization's essence, aspirations, and competitive landscape before any design work commences.
Our methodology combines rigorous analysis with creative exploration, ensuring every design decision is both purposeful and inspired. We believe in partnership over prescription, working closely with our clients throughout the journey from initial concept to final implementation. The result is brand systems that feel authentic, cohesive, and built to endure.
Our TEAM
We are a team of designers, makers and thinkers
We're a close-knit team where collaboration isn't just encouraged—it's essential to how we operate. We believe the best ideas emerge through dialogue and iteration. Our flat structure fosters open communication and mutual respect, allowing insights to flow freely.
We invest in long-term relationships, both within our team and with our clients. This continuity allows us to develop deep understanding and produce work that genuinely reflects the organizations we partner with.
